What is it?
Glow is a forum of light and architecture in the centre of Eindhoven. Itʼs only a week, and it seemed to be pretty interesting. This was the first year I went to Glow and see how a city turns into a festival where art and light come together, based on the phenomena of artificial light.
Why itʼs cool?
Itʼs cool because, the buildings you see at day are so different in the evening. With these lights shining on the buildings it looks like they are alive. This fits with fase 4 of the experience economy, because it creates a new alternative view of the world.